Cadila Pharma

Major Responsibilities :-
1.	Lead the Marketing and Sales function for French West Africa Countries (FWA).
2.	Develop marketing and sales strategy to increase market share and profitability. 
3.	Organize and control implementation of marketing and sales tactics. 
4.	Handle major sales and negotiation; appoint both agents and distributors and work with them. 
5.	Responsible for developing new busines introducing new products entering new markets.
Key Responsibilities:
1.	Budget achievement
o	P & L. Primary Sales
o	Order generation
o	Ex-India sales for Assigned Geographies, FWA Region.
2.	Secondary, Tertiary   Sales & Demand generation for secondary markets.
3.	Explore and build new business in existing and new markets - Private and in Tenders
4.	Growth of business of the region through Strategic alliances, partnership, acquisitions of products and companies as per company need.
5.	Explore and build new business markets in the segment of Private markets and Tender Business markets in Assigned Geographies
6.	Develop strategy for effective market penetration – through various channels; identifies sales targets across channels in coordination with Leadership
7.	Responsible for leading, developing and implementing strategies for the sub-function in line with the vision/plans, targets and growth imperatives of the overall region
8.	Business Planning & Review (Market Assessment/Projection/Competitor Analysis/ Budgeting Etc..)
9.	Ensuring implementation of systems, processes and policies that would help drive a high- performance culture aligned to its functional objectives Implementation of Marketing Strategies - corporate and local.
10.	Development of Sub regional Heads by on the job training and passing on the country and market info and details so that they are self-reliant. Individual development plan & building a career path for the entire team
12.	Business Operations – managing & ensuring cross functional alignment to achieve deliveries
13.	To manage team and ensure each team member achieve his/her KRA’s

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