Pennyful's mission is simple: Empowering you to make every penny count. In Novemeber 2011, Pennyful.in was launched to bring cash back and coupons shopping to India. With over 500 of the top Indian online shopping stores offering cashback, coupons and deals through Pennyful.in, the Indian consumer now has all the web's offers in one convenient location. Shopping online has never been more rewarding!