elSpectra is a techno-functional content solutions provider for sales & marketing. We help B2B & Tech/IT firms sell better & faster with a 360 degree solution consisting of a SaaS-based smart-content sales enablement platform, Caselets^TM, and content strategy & development services for their business offerings, solution use-cases, case studies and customer-success & employee-impact stories.

While our industry experience and inter-disciplinary expertise helps in crafting content that appeals to both emotion and logic, our platform makes it easier & faster to develop, host and share content to buyers and partners. The platform acts as a diverse and intelligent knowledge management hub powering the sellers, marketers, technology/domain/functional experts, pre-sales & other client-facing teams become magicians pulling the right card at the right time for the right audience across the sales cycle, resulting in increased conversions and shortened sales cycle.

We believe audience will relate to an articulation when it appeals to both their emotion (E) and logic (L), thus the name of our company, elSpectra. We are a team of technologists, analysts, designers, writers, and sales & marketing professionals. We are based in Bangalore with clients in India, US and EMEA.